As a family company, we serve people and communities. When you work at Meijer, you’re provided with career and community opportunities centered around leadership, personal growth and development. Consider joining our family – take care of your career and your community!

Meijer Rewards

• Weekly pay

• Scheduling flexibility

• Paid parental leave

• Paid education assistance

• Care.com/back-up care assistance

• Team member discount

• Development programs for advancement and career growth

Please review the job profile below and apply today!

Hybrid Schedule offered: Monday-Wednesday in-office, Thursday-Friday flexible/remote days.

As the Integrated Media Planning Manager, you will build and lead a team of media planners to drive the creation of data-driven media plans, as well as fostering a strong relationship with our agency partner to collaborate on media planning and activation. Your primary focus will be on providing strategic guidance, fostering a culture of innovation, and leveraging data insights to maximize the effectiveness of advertising campaigns.

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What You'll Be Doing:

• Develop comprehensive integrated media plans that seamlessly blend traditional and digital channels, ensuring a holistic approach to reaching the target audience.

• Utilize consumer insights and performance data to inform media planning decisions and identify strategic opportunities for campaign success.

• Continuously analyze and interpret campaign performance data, identifying trends and insights that inform real-time adjustments to optimize media plans.

• Build, lead, and mentor a team of media planners, fostering a collaborative and innovative work environment.

• Act as the main point of contact for external agency partner. Forge a strategic agency partnership by seamlessly integrating processes to ensure a unified approach to media planning and execution.

• Collaborate closely with the agency to craft and refine media plans, leveraging shared insights and expertise to create impactful strategies aligned with partner objectives.

• Partner closely with the Ad Product Manager and IT teams to drive innovation by developing cutting-edge capabilities in advertising, ensuring seamless integration of new technologies and features into media plans for enhanced campaign effectiveness.

• Demonstrate proficiency in utilizing existing media planning tools, such as Prisma, and the ability to contribute to the development of new planning tools, empowering the team to maximize campaign performance, scale operations efficiently, and stay at the forefront of industry advancements.

What You'll Bring With You:

• Bachelor's degree in Marketing, Advertising, Business, or related field; Master's degree is a plus.

• Proven experience in integrated media planning, with a focus on retail or e-commerce.

• Strong leadership and team management skills.

• Excellent communication and presentation abilities.

• In-depth knowledge of media channels, advertising platforms, and industry best practices.

• Proficiency in utilizing data and analytics tools to inform decision-making.

• Strong project management abilities, with the capability to manage multiple initiatives simultaneously.

• Detail-oriented with a focus on accuracy and quality of work.

We opened our doors more than 85 years ago with the goal of helping people provide for themselves and their family. Today we’re a multi-billion dollar retailer with more than 70,000 employees across six states. Our Midwest geography includes corporate offices in Grand Rapids, Michigan, plus manufacturing facilities, distribution centers and over 240 stores across Michigan, Illinois, Indiana, Kentucky, Ohio and Wisconsin.

Meijer is an Equal Opportunity Employer, fostering a diverse and inclusive workplace. We are committed to treating all persons with dignity and respect. Meijer's policy is to not discriminate because of any applicant or team member's race, color, national origin, sex, sexual orientation, gender identity or expression, pregnancy, religion, age, physical or mental disability, uniformed service or veteran status, or any other lawfully-protected classification. If you have a disability and require a reasonable accommodation to complete any part of your application, please click here to submit your request . Submissions that are not seeking help to complete the application due to a disability will not be responded to.